Tom Quinn, Founder & Principal

Refined Path was founded by Tom Quinn, an insights-driven, senior executive with a passion for collaborating to improve patient journeys and outcomes. Over his 25+ year career, Tom has collaborated with great teams in leadership roles at leading digital marketing consultancies including Merkle and Razorfish. He has also served as General Manager for a automated media buying platform owned by Xandr (Microsoft) and served as CEO of Real Time Content, a personalized video platform that was spun out of British Telecom. His career started with 8 years at market research firm Circana (formerly IRI), where he was Senior Vice President Healthcare clients and established a foundation in customer insights and data management.

Tom has worked with leading healthcare companies including including AstraZeneca, Becton-Dickinson, CVS Health, HCA Healthcare, Johnson & Johnson, Novartis, Moderna, Pfizer and Schering Plough.  Non-healthcare clients have included Anheuser-Busch, Capital One, Dell Electronic Arts, Nike, Starwood Hotels and Verizon.

Tom received his BS From Mercy College and MBA from Notre Dame.